Released on: July 22, 2008, 9:37 am

Press Release Author: Leslie Haasch

Industry: Education

Press Release Summary: The Global Classroom has invited Got Clicks head instructor, Sarah Spencer to lead the Introduction to Google Analytics: The Basics
course.

Press Release Body: The Global Classroom has invited Got Clicks head instructor, Sarah Spencer to lead the Introduction to Google Analytics: The Basics
course. This 4 week course beginning August 12th covers:

- How to create a Google Analytics account
- Reading and interpreting the reports
- Real hands-on case studies on how Google Analytics reports measure marketing efforts.

By the end of the course, students will be able to:

- Put their own Google Analytics coding on their website
- Find out where customers come from world-wide.
- See what keywords are generating traffic to a site.
- Learn strategies to keep patrons on the site and reduce bounce rate.
- Set up sales goals to track a site\'s progress
- See what sites are referring traffic to a website and what links are working for the business.
- Learn methods of tracking e-commerce transactions.

These easy-to-follow online sessions will lead students through implementing Google Analytics quickly and easily on their own website. Upon completion of this course, registrants will receive a certificate of completion from the University of Vermont.

Pre-requisite: Your website must have the capability of adding HTML or Java script.

To register, visit: http://globalclassroom.us/learn/analytics

Web Site: http://globalclassroom.us/learn/analytics

Contact Details: Leslie Haasch
Marketing Coordinator
Global Classroom
125 College St. 3rd Floor
Burlington, VT 05401
lhaasch@globalclassroom.us